Sony K50S38B.UKA 50'' BRAVIA 3 4K UHD HDR Smart TV*contact store for price*

• Bright and lifelike colour - burst of vibrant colour. Driven by Sony’s advanced AI-powered HDR X1 Processor, images are optimised in real-time, ensuring you get the most accurate colour and detail possible. For cinematic movies, the BRAVIA 3 also features Dolby Vision. This maximises picture quality, bringing detail to the darkest areas of the picture as well as making the overall image look more realistic than ever.
  

• Crisp and balanced audio - X-Balanced speakers use a unique design to enhance the clarity of speech and music, whilst keeping the cabinet sleek and slim. For the best in cinema sound, the audio is also compatible with Dolby Atmos audio.

• Smart TV from google - Providing access to over 400,000 movies and TV episodes and over 10,000 apps and games, Google TV covers all the Smart entertainment you need. With access to Netflix, YouTube, Amazon Prime, Apple TV and Disney+, all your favourite streaming services are covered

• Sony PICTURES CORE for cinematic streaming - premium streaming app that’s a cut above the rest. With hundreds of movies, from classics to the latest releases, PICTURES CORE has something for everyone. Compatible with resolution up to 4K HDR, detail is pin-sharp. Sony’s Pure Stream system streams movies at up to 80Mbps – similar to a 4K UHD Blu-ray player – against the average of 15-25Mbps.

• From the makes of PS5 - a TV that’s optimised for the best in gaming. With its Game Menu, everything you need is in one place. Here you can check your status, fine-tune settings, access assist functions and more. ALLM (Auto Low Latency Mode) ensures smooth and responsive gameplay.

• Google Cast and AirPlay 2 - you can share what’s on your smartphone or tablet’s screen with everyone in the room. Ideally suited to Android and Apple devices, these technologies let you wirelessly stream video content directly to the TV.

KEY SPECIFICATIONS